Sunday Studio template

Design system

Everything this template is built from. The colours, type and components on this sheet are the real styles, so changing one here changes it on every page.

Build with it

Type /design-system in Framer’s Agent panel, followed by what you want, to build a new page from this system.

Breakpoints

Breakpoints

Desktop 1200, tablet 810, phone 390

Desktop 1200, tablet 810, phone 390

Colour styles

Colour styles

9, in Brand, Text and Neutral

9, in Brand, Text and Neutral

Text styles

Text styles

10: H1 to Heading 4, three paragraphs, Label

10: H1 to Heading 4, three paragraphs, Label

Link styles

Link styles

4: Nav, Editorial, Inverse and Footer

4: Nav, Editorial, Inverse and Footer

Components

Components

19 building blocks, shown live below

19 building blocks, shown live below

Code files

Code files

22, each with plain-named settings

22, each with plain-named settings

Colour styles

Colour

Nine colour styles in three groups. Brand for fills and highlights, Text for type, Neutral for pages and paper. Change one in the Assets panel and every page follows.

Nine colour styles in three groups. Brand for fills and highlights, Text for type, Neutral for pages and paper. Change one in the Assets panel and every page follows.

Brand

#0054B5

Sunday Blue

Buttons, bands, links and the logo seal.

Brand

#3895FF

Blue Light

Hover states and the backdrop behind revealed photos.

Brand

#002857

Ink Navy

Dark cards, the questions band and envelope liners.

Text

#0054B5

Text Dark

Headings and body copy on light paper.

Text

#FFFFFF

Text Light

Type on blue, navy and photos.

Neutral

#DFDFDF

Page Grey

The page background and the nav bar.

Neutral

#E8E8E8

Paper

Cards, envelopes, stamps and postcards.

Neutral

#69645F

Warm Grey

Placeholders and quiet notes.

Neutral

#000000

Black

Photo shades and overlays.

Text styles

Type

Three families: Anton for headlines, Inter Display for reading and IBM Plex Mono for labels. Sizes read desktop / tablet / phone and step down by themselves.

Three families: Anton for headlines, Inter Display for reading and IBM Plex Mono for labels. Sizes read desktop / tablet / phone and step down by themselves.

Headlines

Anton

Reading

Inter Display Medium

Labels and small print

IBM Plex Mono Medium

H1

Anton, 168 / 132 / 72 px, line height 0.9, uppercase.

Pull up a chair.

H2

Anton, 68 / 54 / 40 px, line height 0.96, uppercase.

What happens next

H2 - Small

Anton, 38 / 32 / 26 px, line height 1, uppercase. Headings inside articles.

Meet the kitchen-sink logo

H3

Anton, 38 / 32 / 26 px, line height 1, uppercase.

Customers before pixels.

H3 - Small

Anton, 22 / 20 / 18 px, line height 1, uppercase. Card and row titles.

Good Crumb Bakery

Heading 4

Anton, 18 px on every screen, line height 1.4, uppercase. Desktop nav cells.

Journals

Paragraph Large

Inter Display Medium, 20 / 19 / 18 px, line height 1.15. Intros and answers.

Tell us what you’re making. Send a postcard and we’ll reply within a day.

Paragraph Medium

Inter Display Medium, 16 px, line height 1.2. Section intros and body copy.

We talk about the goal, the timing and the budget, and you leave with an honest view.

Paragraph Small

Inter Display Medium, 13 px, line height 1.35. Notes, captions and card text.

A real person on the team reads every postcard and replies within 24 hours.

Label

IBM Plex Mono Medium, 13 px, uppercase, 2% tracking. Tags, meta and small print.

Postcard from Good Crumb

Layout

Spacing

Built desktop first; tablet and phone only override what changes. Sections run edge to edge with side margins and no max width.

Built desktop first; tablet and phone only override what changes. Sections run edge to edge with side margins and no max width.

Desktop

1200 px wide, 48 px side margins

Tablet

810 px wide, 32 px side margins

Phone

390 px wide, 20 px side margins

Spacing scale

Gaps and padding come from this scale: small steps inside cards, large ones between sections.

8

16

24

32

40

48

56

72

96

120

160

Section padding

Section padding

120 to 160 px above and below on desktop, 96 to 120 px on tablet, 72 to 88 px on phone.

Side margins

Side margins

48 px on desktop, 32 px on tablet, 20 px on phone. No max width on any section.

Corners

Corners

Square for cards, panels, photos and buttons. Round only for tags and the sun seal.

Lines

Lines

1 px rules in Text Dark between rows, around nav cells and above every section heading.

Shadows

Shadows

Only paper casts one: stamps, postcards and envelopes, in a short navy shadow.

Motion

Motion

Opening and closing use a slow-in, slow-out tween (0.76, 0, 0.24, 1). Page changes wipe in with a rise.

Components

Components

Edit a main component and every copy on the site updates. Each tile is a live instance; its variables are in the right panel.

Edit a main component and every copy on the site updates. Each tile is a live instance; its variables are in the right panel.

Button

Primary on light backgrounds, Light on blue and navy. Label, link and New Tab are variables.

Primary, Light

Tag

Pill label above section titles and on bento cards.

Dark, Light

The house rules

Clients’ words

Badge

The New flag beside fresh project titles.

Default

New

Footer Link

Footer link whose underline draws in on hover. Arrow and New Tab are switches.

Default, hover

Nav Link

One cell of the desktop navigation. Label and link are variables; the cell fills on hover.

Default, Call To Action, each with hover

Post Button

The contact form’s send button. Pending, Success, Error and Incomplete switch by themselves.

Default, Pending, Success, Error, Incomplete

Ring Card

Photo card in the footer’s Say hello ring. Image and link are variables.

Default

Social Icon

Square icon link. Pick any Phosphor icon, set the link and a label for screen readers.

Default, hover

Pull Quote

A quote card for articles. Add it inside the text of a CMS item.

Default

“Our takeaway tins come back as plant pots.”

Sam Rivera, Paper Kite Cafe

Service Card

A service on Home. Six sub-service rows show only when filled in; the phone versions put the photo on top.

Ember, Bone, Charcoal, plus a phone version of each

Brand Identity

Logos, colours, voice and all the little bits that make people say “oh, I know them!”

What’s inside

Strategy

Logo & identity

Tone of voice

01

p. 02

Brand Identity

Logos, colours, voice and all the little bits that make people say “oh, I know them!”

What’s inside

Strategy

Logo & identity

Tone of voice

01

p. 02

FAQ Item

An envelope that opens to a postcard answer. Tap the envelope to switch.

Closed, Open

Every project gets one fixed price after our first chat, so there are no surprise invoices.

S

How much does a project cost?

Every project gets one fixed price after our first chat, so there are no surprise invoices.

S

How much does a project cost?

Every project gets one fixed price after our first chat, so there are no surprise invoices.

S

How much does a project cost?

Every project gets one fixed price after our first chat, so there are no surprise invoices.

S

How much does a project cost?

Every project gets one fixed price after our first chat, so there are no surprise invoices.

S

How much does a project cost?

Every project gets one fixed price after our first chat, so there are no surprise invoices.

S

How much does a project cost?

Letter Card

Testimonial postcard with a photo stamp, company and quote.

Card, hover

Postcard from

Good Crumb Bakery

From

Priya Shah

Founder

To

Sunday Studio

“They turned our tiny bakery into the loudest shop on the street.”

[ Letter 01 ]

★ Sunday Post

Team Stamp

Team member stamp. Hover shows their Sundays and a postmark; social icons appear when their links are set.

Default, Phone

On Sundays

Car-boot sales, hunting for old type specimens.

Mira Hale

Co-founder, creative director

On Sundays

Car-boot sales, hunting for old type specimens.

Mira Hale

Co-founder, creative director

On Sundays: Car-boot sales, hunting for old type specimens.

Story Chapter

A chapter of the About story. Show Photo turns the image on; the Year feeds the odometer.

Chapter

2017

A kitchen table in Hackney

Mira and Tom were freelancing from Mira’s kitchen when the bakery downstairs needed a logo by Monday. They drew it on a Sunday and got paid in sourdough for a year. The name stuck.

Brand Row

Client row with a blue band that follows the pointer in and out.

Default, Phone

Project Nav Card

The previous and next project at the end of each project page. On the page, Image, Title, Tagline and Link are bound to the neighbouring project, and a card hides when there is no neighbour.

Previous, Next, hover

Process Step

One step of the Process accordion. Its Tap event opens it and closes the others.

Open, Closed, Phone Open, Phone Closed

01 /

Week 1

Say hello

We grab a coffee (real or video) and you tell us everything: the big dream, the budget, the thing that keeps you up at night. We listen more than we talk, promise.

01 /

Week 1

Say hello

Price Card

A rate card with the price in a stamp. Up to eight features, each shown only when filled in; Badge and Small Print hide when empty.

Paper, Blue

01

Single Project

£3,500

per project

For a clearly defined website, branding, campaign or product design project.

01

Single Project

Most booked

£3,500

per project

For a clearly defined website, branding, campaign or product design project.

Code

Motion and code

22 code files, each set up in the right panel with plain names, so none need editing. Components draw things; overrides add motion to a normal layer.

Brand pieces

Logo

Logo

Sun seal and stacked wordmark. Letter, words, colours and the hover spin are settings.

Nav, footer, About

Nav, footer, About

Stamp Paper

Stamp Paper

Paper with real perforated edges, grain and a soft shadow.

Postcards, stamps, forms

Postcards, stamps, forms

Postmark

Postmark

Round postmark with waves that stamps in on view. Can show today’s date.

Letters, footer, Work

Letters, footer, Work

Airmail Edge

Airmail Edge

Striped airmail border for envelopes.

Footer

Footer

Scroll and motion

Stretch Type

Stretch Type

Headline letters stretch toward the cursor, squash on click and wave when idle.

Home hero

Home hero

Teletype

Teletype

Override that types each heading in as it scrolls into view.

Section headings

Section headings

Scroll Photo

Scroll Photo

Override that zooms a photo out and drifts it as the page scrolls.

Home About

Home About

Reveal Image

Reveal Image

Photo revealed through blinds, seal, iris or wipe masks as it scrolls in.

Work, About

Work, About

Envelope Flap

Envelope Flap

Envelope flap that opens on scroll, stays open or closed, or follows its Open setting.

Footer, FAQ

Footer, FAQ

Story Year

Story Year

Year odometer that follows the chapter you are reading.

About story

About story

Curved Slider

Curved Slider

Cards on an arc with drag, arrows and autoplay.

Testimonials

Testimonials

Hover Band

Hover Band

Colour band that enters and leaves from the side the pointer moves.

Brand rows

Brand rows

Morph Cursor

Morph Cursor

Cursor that turns into the brand card while you hover a row.

Brands

Brands

Interactive

Showreel

Showreel

Seal play button that opens a full-screen reel. Add a video file or link.

Home hero

Home hero

Selfie Stamp

Selfie Stamp

Opens the camera, counts down and turns the photo into a stamp to save.

About

About

Say Hello

Say Hello

Greeting that rolls through languages and copies your email on click.

Footer

Footer

Sticker Bomb

Sticker Bomb

Click anywhere to stick a fact about the studio. Links underneath still work.

Home About

Home About

Studio Clock

Studio Clock

Local time with an in-the-studio status.

Contact, FAQ, About

Contact, FAQ, About

Cal Booking

Cal Booking

Your Cal.com calendar embedded inline. Paste your booking link.

Book page

Book page

Preloader

Preloader

Loading screen with a live counter and a stamp.

Home

Home

Newspaper Fold

Newspaper Fold

Pinned page-fold reveal. Hidden by default.

Home About

Home About

Catch the Post

Catch the Post

Arcade game: catch letters in a mail bag and dodge junk mail, with sound effects and a best score.

Arcade game: catch letters in a mail bag and dodge junk mail, with sound effects and a best score.

404

404

Site-wide

Page transition

Page transition

New pages wipe in with a rise while the old one drops back. Set on Home’s desktop breakpoint for every page.

All pages

All pages

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